Brand-Led Klaviyo Systems

Strategy, design and implementation - built as one connected system.


Real Nice Studio creates email ecosystems using Klaviyo that are deeply aligned with your brand and designed in-line with best practice. From strategy through to design and implementation, everything is shaped to feel cohesive, intentional and optimised.


We don’t believe in a one-size-fits-all approach, but to keep things simple, we have three core packages designed for brands at different stages of their Klaviyo journey. Using these as a guide, we can get to know you and tailor things to suit.


Learn more below and contact hello@realnicestudio.com to discuss a project.

Brand-Led Klaviyo Systems

Strategy, design and implementation - built as one connected system.


Real Nice Studio creates email ecosystems using Klaviyo that are deeply aligned with your brand and designed in-line with best practice. From strategy through to design and implementation, everything is shaped to feel cohesive, intentional and optimised.


We don’t believe in a one-size-fits-all approach, but to keep things simple, we have three core packages designed for brands at different stages of their Klaviyo journey. Using these as a guide, we can get to know you and tailor things to suit.


Learn more below and contact hello@realnicestudio.com to discuss a project.

Brand-Led Klaviyo Systems

Strategy, design and implementation - built as one connected system.


Real Nice Studio creates email ecosystems using Klaviyo that are deeply aligned with your brand and designed in-line with best practice. From strategy through to design and implementation, everything is shaped to feel cohesive, intentional and optimised.


We don’t believe in a one-size-fits-all approach, but to keep things simple, we have three core packages designed for brands at different stages of their Klaviyo journey. Using these as a guide, we can get to know you and tailor things to suit.


Learn more below and contact hello@realnicestudio.com to discuss a project.

Package One

For brands ready to launch strong foundations, or start fresh.

Package One is designed for brands who want to get their email marketing working properly from day one, or rebuild the essentials with intention and clarity.


Included:


Design Audit & Visual Direction

A focused review of your brand and website, followed by a mood board to define a clear visual direction for your email design system.


On-Brand Campaign Template

A flexible, easy-to-use campaign template, built to best-practice email standards.


Welcome Flow

An automated sequence to introduce your brand, build connection, and nurture new subscribers.


Browse Abandonment Flow

A single, well-timed automated flow designed to re-engage lower-intent visitors and guide them back to your site.


Abandoned Cart Flow

An automated sequence designed to recover high-intent shoppers and increase conversion.


Post-Purchase Flow

A considered, on-brand automated email that builds trust, reassurance, and long-term loyalty after purchase.

Package One

For brands ready to launch strong foundations, or start fresh.

Package One is designed for brands who want to get their email marketing working properly from day one, or rebuild the essentials with intention and clarity.


Included:


Design Audit & Visual Direction

A focused review of your brand and website, followed by a mood board to define a clear visual direction for your email design system.


On-Brand Campaign Template

A flexible, easy-to-use campaign template, built to best-practice email standards.


Welcome Flow

An automated sequence to introduce your brand, build connection, and nurture new subscribers.


Browse Abandonment Flow

A single, well-timed automated flow designed to re-engage lower-intent visitors and guide them back to your site.


Abandoned Cart Flow

An automated sequence designed to recover high-intent shoppers and increase conversion.


Post-Purchase Flow

A considered, on-brand automated email that builds trust, reassurance, and long-term loyalty after purchase.

Package One

For brands ready to launch strong foundations, or start fresh.

Package One is designed for brands who want to get their email marketing working properly from day one, or rebuild the essentials with intention and clarity.


Included:


Design Audit & Visual Direction

A focused review of your brand and website, followed by a mood board to define a clear visual direction for your email design system.


On-Brand Campaign Template

A flexible, easy-to-use campaign template, built to best-practice email standards.


Welcome Flow

An automated sequence to introduce your brand, build connection, and nurture new subscribers.


Browse Abandonment Flow

A single, well-timed automated flow designed to re-engage lower-intent visitors and guide them back to your site.


Abandoned Cart Flow

An automated sequence designed to recover high-intent shoppers and increase conversion.


Post-Purchase Flow

A considered, on-brand automated email that builds trust, reassurance, and long-term loyalty after purchase.

Package Two

Reccommended for brands with a list of 4,000+ ready to scale

Package two is for brands that already have traction and want to turn email into a more strategic, reliable growth channel.


Included:


Everything from Package One


Tone & Messaging Guide

Tone of voice guide with use case examples to ensure consistent, on-brand messaging.


Audience Segmentation (Core)

Strategic segmentation based on engagement behaviour to improve deliverability, relevance and list health.


Re-engagement Flow
Targeted flow to re-engage recent order customers. Reinforce loyalty with your best customers and improve repeat purchase rate.


Additional Template Design

Additional template design to support an expanding content strategy and increased campaign cadence.

Package Two

Reccommended for brands with a list of 4,000+ ready to scale

Package two is for brands that already have traction and want to turn email into a more strategic, reliable growth channel.


Included:


Everything from Package One


Tone & Messaging Guide

Tone of voice guide with use case examples to ensure consistent, on-brand messaging.


Audience Segmentation (Core)

Strategic segmentation based on engagement behaviour to improve deliverability, relevance and list health.


Re-engagement Flow
Targeted flow to re-engage recent order customers. Reinforce loyalty with your best customers and improve repeat purchase rate.


Additional Template Design

Additional template design to support an expanding content strategy and increased campaign cadence.

Package Two

Reccommended for brands with a list of 4,000+ ready to scale

Package two is for brands that already have traction and want to turn email into a more strategic, reliable growth channel.


Included:


Everything from Package One


Tone & Messaging Guide

Tone of voice guide with use case examples to ensure consistent, on-brand messaging.


Audience Segmentation (Core)

Strategic segmentation based on engagement behaviour to improve deliverability, relevance and list health.


Re-engagement Flow
Targeted flow to re-engage recent order customers. Reinforce loyalty with your best customers and improve repeat purchase rate.


Additional Template Design

Additional template design to support an expanding content strategy and increased campaign cadence.

Package Three

For lists of 20,000+ ready for a tailored high performance system

Package three is for established brands that want to maximise lifetime value, retention and revenue through advanced systems and deeper personalisation.


Included:


Everything from packages One & Two


Back-in-Stock Customer Experience
Deployment of on-site “Notify Me” functionality for sold-out products, including integrated signup forms and automated back-in-stock notifications.


Loyalty Flow
Build goodwill with your most valuable customers, increase lifetime value and positive community engagement.


Advanced Audience Segmentation

Deeper segmentation designed around your brand’s unique goals, often including geographic, behavioural or purchase-pattern targeting.

Package Three

For lists of 20,000+ ready for a tailored high performance system

Package three is for established brands that want to maximise lifetime value, retention and revenue through advanced systems and deeper personalisation.


Included:


Everything from packages One & Two


Back-in-Stock Customer Experience
Deployment of on-site “Notify Me” functionality for sold-out products, including integrated signup forms and automated back-in-stock notifications.


Loyalty Flow
Build goodwill with your most valuable customers, increase lifetime value and positive community engagement.


Advanced Audience Segmentation

Deeper segmentation designed around your brand’s unique goals, often including geographic, behavioural or purchase-pattern targeting.

Package Three

For lists of 20,000+ ready for a tailored high performance system

Package three is for established brands that want to maximise lifetime value, retention and revenue through advanced systems and deeper personalisation.


Included:


Everything from packages One & Two


Back-in-Stock Customer Experience
Deployment of on-site “Notify Me” functionality for sold-out products, including integrated signup forms and automated back-in-stock notifications.


Loyalty Flow
Build goodwill with your most valuable customers, increase lifetime value and positive community engagement.


Advanced Audience Segmentation

Deeper segmentation designed around your brand’s unique goals, often including geographic, behavioural or purchase-pattern targeting.

Contact hello@realnicestudio.com to learn more